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For Sellers

How We Sell Differently

A proven 12-step system that sells homes faster and for more money than the market average. Our sellers close at 110% of list price in an average of 5 days.

110%
of list price
5 days
average on market

"Most agents list your home. We launch it."

Every listing gets the full system — not a scaled-down version based on price point. From the $500K condo to the $9.5M commercial deconversion, the process is the same. That's why the results are consistent.

01
Foundation

Pricing Strategy

A comprehensive comparative market analysis — not just what similar homes sold for, but why. We price to generate competition, not just interest. The right price on day one is the difference between multiple offers and a price reduction.

02
Preparation

Pre-Market Preparation

A detailed walkthrough with specific recommendations — what to fix, what to stage, what to leave alone. We connect you with trusted vendors for any work needed. Buyers pay a premium for homes that feel move-in ready.

03
Preparation

Staging Consultation

Professional staging guidance on every listing. We work with your existing furniture or bring in pieces that photograph and show beautifully. First impressions are made in 8 seconds — online and in person.

04
Content

Editorial Photography

Professional photography on every listing, no exceptions. We work exclusively with Chicago RE Photography — specialists in architectural and real estate imagery whose work consistently elevates listings above the competition. 95% of buyers start their search online. Your photos are your first showing, and they need to stop the scroll.

View their work →
05
Content

Cinematic Video

A listing video that tells the story of the home — not just a walkthrough. Shot and edited to the same standard as the marketing materials. Used across social media, email, and digital advertising.

06
Content

Drone Photography & Aerial Video

Aerial perspective gives buyers context no ground-level photo can — the neighborhood, proximity to the lakefront, the scale of the property. Essential for single-family homes, multi-units, and anything with outdoor space.

07
Content

3D Virtual Tour

A Matterport 3D walkthrough lets qualified buyers experience the home from anywhere in the world. We use ViewMySpace for all virtual tours — delivering interactive floor plans and immersive walkthroughs that let serious buyers fall in love before they ever step inside. Out-of-town buyers, relocations, investors — this turns remote interest into real offers.

See an example tour →
08
Exclusive

Top Agent Network — Exclusive Pre-Market Access

Before your home ever hits the MLS, it goes to the Top Agent Network — an invitation-only network of the top 10% of brokers in Illinois, ranked by production. These are the agents with the most active, qualified buyers. A pre-market sale means no days on market, no open houses, and often a premium price.

09
Network

Jameson Network & Broker Relationships

Jameson Sotheby's has over 400 agents across Chicago and the North Shore — all of whom receive direct outreach before your listing launches publicly. Combined with Matthew's personal relationships with top producing brokers across the city, your home gets in front of the right people before anyone else.

10
Launch

MLS Launch & Digital Syndication

Strategic MLS timing — Thursday or Friday launch to maximize first-weekend traffic. Instant syndication to Zillow, Realtor.com, Redfin, Homes.com, and 100+ real estate portals nationwide. Every buyer searching in your price range and neighborhood sees your listing.

11
Marketing

Instagram & Targeted Social Advertising

Paid advertising on Instagram and Facebook targeted by location, income, age, and buying behavior. We reach buyers who are actively looking in your neighborhood and price range — not just people who happen to scroll past.

12
Marketing

Email Campaign & Buyer Network

Direct email outreach to Matthew's active buyer network — buyers currently working with him who are searching in your price range. This is warm, qualified traffic that no portal can deliver.

110%
of list price
5 days
average on market
$120M+
in sales
14+
years experience
"Matt sold four 3-flats in Tri-Taylor for me in two weeks. One broke a sales record."
— Linda Schafer, Private Investor

Ready to put this system to work?

Every listing gets the full process. Let's talk about your home.

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